How Printing, Smart phones and QR codes can help you get more customers!
With so many ways to communicate with your customers these days, it’s hard to figure out which one will work best for your business. 
But if you take the time to think a little bit outside of the square, then you will find that combining multiple forms of communication is a great way to create the ‘halo effect’. This is when customers feel like they see your business in multiple positions –everywhere they look! That goes a long way in them remembering your business and offer.
By adding a QR (Quick Response) code to your printing you can now direct your customers instantly to information about your business and any additional offers.
The QR code is a simple barcode, that when scanned by a smart phone, turns your printing piece into a personal one on one message to that customer. The message can be a discount code or a video explaining more about your offer. Or our favourite, an offer to the prospect in return for their contact details, so that you can turn your printing into a ‘lead’ that you can follow up on!
4 Ways QR Codes can help you get more customers!
1. Add a QR code to your Flyers, directing prospects to a sign up form for your offer. This is a great way to get leads from your target audience, or more business from your existing customers.
2. Add a QR Code to your Posters, directing prospects to a sign up form for your offer. A great way to get a response from yet another audience!
3. Create a video explaining your difference and link it with a QR code on all your marketing collateral -show customers why they should come to you!
4. Add a QR Code to your business card directing prospects to your latest offer and generate warm leads while you are networking.
If you would like to maximise your current marketing budget through the use of Printing, QR Codes and Smartphone’s, please feel free to contact one of our advisors on 1300 780 626.
